Welcome to The Savvy Dentist Podcast with Dr. Jesse Green, where we explore the intersection of dentistry, business, and personal growth to help you create a practice and a life you love.
In this episode Dr. Jesse Green explains how your business can become a referral powerhouse.
Word of mouth referrals are a great source of patients because we know the patients that come in through word of mouth referrals are typically more ‘sold’ on the practice, more likely to accept treatment. They’re often high quality patients and quite simply, just nice people.
If you’re going to use referral (or internal) marketing as a strategy to grow your business, you’ve got to be on the front foot, you’ve got to be very active with it, you’ve got to be able to drive it and do the right things consistently and well over a period of time, and you’ll see those results grow.
What can happen with referral marketing is you can take one person (one new patient) that you get through referral marketing, and turn them into two, and take those two and turn them into four, and take those four and turn them into eight, and take those eight and turn them into 16 … and so on.
So let’s talk about the nine key ideas, nine key strategies on how to become a referral business leader.
