What Dental Practice Owners Need to Know About Email Marketing

If you keep up with business literature and all the latest marketing trends, you’ll know that a lot of people have thrown their hands up when it comes to email marketing. What was once the latest, cutting-edge marketing tool, was declared obsolete and overlooked in favour of Facebook Ads, blogs, and internet marketing. But friends, […]

Using Content Marketing to Build Your Authority

Content marketing is a specific type of marketing that focuses on creating valuable content that builds awareness. However, a lot of practice owners get a bit stuck because blogging, social media, Instagram, and newsletters aren’t necessarily their forte. Which makes sense – there’s only so many hats one person can wear! But the good news […]

How to Create an Effective Email Newsletter For Your Practice

As the internet and technology continues to change the way we do business, more and more practices are using email newsletters in lieu of print-outs. A physical newsletter is still a fantastic way to reach out to your community, but there’s no denying the convenience of an e-mail when it comes to mass communication. Whether […]