Using Content Marketing to Build Your Authority
Content marketing is a specific type of marketing that focuses on creating valuable content that builds awareness. However, a lot of practice owners get a bit stuck because blogging, social media, Instagram, and newsletters aren’t necessarily their forte. Which makes sense – there’s only so many hats one person can wear! But the good news […]
The 10 Commandments of an Effective Website
Creating an effective website is an investment that requires time, effort, skill, and strategy. Having a web presence that generates traffic conversions is essential for any brand, but it’s a moot point if your website is confusing and ineffective. These 10 commandments are key for anyone looking to build, optimise, and maintain an effective website. […]
How Google Helps New Patients Find Your Practice
We live in a world of options. We have multiple options for the smallest of products and services we may require. However, there is one entity that has been able to remain a monopoly in this sea of options. This entity is Google. Based on its constantly evolving algorithms, the Google Search Engine is a […]
110. SEO for Dentists Made Easy with Justin Morgan, The Dental Marketing Guy.
I’m joined by Justin Morgan to share how you can grow your practice using SEO. SEO (Search Engine Optimisation) can be a mystery. But on this episode, Justin helpfully breaks it down into simple, practical advice that you can start implementing today. Justin Morgan is the founder of Dental Marketing Guy. Dental Marketing Guy […]
62. Secrets of High Converting Dental Websites with Mike Pedersen
Mike Pedersen is the founder and owner of The Dental Boost. He has had articles published on authority dental sites like AACD.com (American Academy of Cosmetic Dentists), Dental Town, and DentalCPAs. He has formed partnerships with some of the biggest names in dental practice consulting. He is an expert in SEO and digital marketing for […]