189. Understanding Competitive Intelligence

In this episode of the Savvy Dentist Podcast, Babette Bensoussan, founder of MindShifts, joins me as we talk about competitive intelligence. Babette is internationally acclaimed in this space being a Competitive Intelligence (CI) Expert and Strategist. She is both an academic and an entrepreneur and has written numerous books around this topic.

Our conversation also touched on industry trends, relevant data that businesses need, making decisions in a volatile, uncertain, complex and ambiguous world, and positioning your practice for growth. Join us in this interesting and fascinating episode today.