156. Marketing Your Practice on a Shoestring
In this solo episode, we will be discussing how to get patients in your practice for free. I will be sharing 10 key tactics and practical tips that you can apply in your practice today to ensure that your books are always full.
Adopt Cause Marketing, Unlock Your Brand, and Help Your Community
The Internet offers people an unparalleled chance to be informed consumers. When the review, brand history, and values of a company can be found through a quick Google search on a smartphone, it’s easier than ever to be choosy about the brands we support. Increasingly informed consumers are pushing a new wave of social responsibility […]
THE POWER OF CLARITY FOR DENTAL PRACTICES
Success in business comes from one thing: clarity. In today’s world, there is this pressure to do it all, have it all, see it all, be it all. Sometimes the only thing that defines us from our competitors is to what and when we say the word No. But often it can be a challenge […]
5 GUIDELINES TO FOLLOW TO SCALE EXCELLENCE
I often find myself talking about the dentist that holds onto his or her dental practice with a white-knuckle grip. Everything needs to go through the business owner and it creates a bottleneck. It also makes it impossible for the business owner to step away from the business for holidays or personal reasons. Often the […]
THE THREE REST STOPS ON THE ROAD TO A MORE VALUABLE PRACTICE
If you own a dental practice, you probably have a similar dream to me. You want your dental practice to be successful – to the point where it can function without your constant input so you can go on vacation, spend some time with the family, and maybe even retire early one day. However, often […]
140. Harnessing Social Trends to Grow Your Practice with Mark Mccrindle
In this episode, I’m joined by social researcher, Mark McCrindle. It’s no secret our society is changing rapidly, with new technology and changes in population and demographics. But what effect does this have on businesses and those in the health-care sector in particular?
136. Keys To Scaling Excellence with Grant Menzies
In this episode, I chat to Grant Menzies about how to scale a business when you are committed to a high-end quality product or service.
Personal Brands for Dentists: 5 Questions and Answers
A personal brand can do amazing things for a dentist. It can help attract and retain patients and it can bring amazing new opportunities to your door. It helps establish you as an authority in your field in your community. Here are five questions and answers regarding personal branding for dentists. Question 1: What is […]
132. Harness The Power Of Personal Branding For Dentists With Jane Anderson
Today, I’m speaking with personal branding expert Jane Anderson. The ability to market and sell yourself as a dentist has never been more important than now. The rise of experts in their field and access to industry leaders on social platforms has leveled the playing field. For those dentists who wish to stay […]
The 5 Marketing Shortcuts You Need to Know to Avoid Business Potholes
Being a great dentist is important. As medical practitioners, we should all strive to offer the best care we possibly can to our patients. However, as practice owners, we know that the ability to attract and retain patients is a fundamental business skill that every practice owner needs to know. Just as clinical skills are necessary […]