In this episode of The Savvy Dentist Podcast Dr Jesse Green is joined by Lynn Whitbeck.
Lynn Whitbeck is the Queen of Sales and has been working with dentists, orthodontists, and other people within the dental specialties to shorten their sales cycle.
In this episode Lynn lays out a step-by-step for referrals, reviews, and recommendations.
Business owners and entrepreneurs hire Lynn to ignite winning sales, because most are chasing down leads, lack client retention, conversion, and profit. So, Lynn helps eliminate the lengthy chaotic sales cycle to ignite your sales and unleash lasting profits.
Bottom line, don’t make this harder than it has to be.
- [6:17] – When your team starts asking for reviews and referrals at the right time in the patient journey … you will start filling your chairs and your practice with patients who come in already trusting you because they’ve been referred or recommended by a personal friend.
- [19:26] – When you have people calling in because they were referred by a friend or family, they’ve already made the decision in their mind. That’s the first soft sell. They’ve taken action and it’s so much easier when they’re in the chair to get the next level of Yes.
- [24:18] – How to coach your team with specific examples of what to say and how and when to say it. (pens and paper out!)
- [29:15] – Referrals are 93% more effective than any other form of marketing. The number one thing is getting your team on board with this because they’re the ones who are constantly interacting with the patients. Lynn explains how you can do this effectively.