Tap into your why: Dentists must think differently
The two most important days of your life are the day you are born and the day find out why” – Mark Twain “Finding your why” has been a popular catchcry since 2009 when best-selling author Simon Sinek coined the message: “People don’t buy what you do, they buy WHY you do it” in his […]
How to make your dental competition irrelevant
To be a dentist is to be in a noble profession. But the market is, in effect, shrinking because more and more dentists are entering the marketplace. Still, I believe there has never been a better time to build a remarkable dental practice – despite the market turmoil. However, if you’re going to build a […]