How to Turn Web Traffic Into Patients
This is a common pain point for practice owners – and indeed business owners – across the board. Web traffic is great to have but unless it’s translating to conversions and sales, it’s more or less a vanity metric. So, here are some tried and tested pointers for converting web traffic into patients – from […]
What is a Dental Coach?
If I had a dollar for every time I’ve introduced myself as a dental coach and been met with confusion, I could probably start a whole new practice. Those not in the dental industry fail to see the need, but dental coaches play an important part in developing dental practices for the good of the […]
242. The First Element of Scaling Success Know Your Outcome
Dr Jesse Green talks about the very first element of scaling success.
The Ultimate Blueprint to Practice Ownership
Wouldn’t it be nice to just get a template of how to plan, start and successfully run a dental practice business? To know exactly the number of hours one needs to put in to get desired results? To know where to look for the most suitable team members and just exactly how to operate a […]
131. How To Scale Personal Communication in Your Practice with Matthew Barnett
In this episode, I’m speaking to Matthew Barnett, the founder of Bonjoro. In dentistry, we’re always looking for ways to scale our personal communications. We want to ensure a better patient experience and higher retention rate. But even with automated systems, sometimes the personal touch can get lost. That’s why I’ve invited Matthew […]
Advice on Building a World-Class Team
To transition from dentist to business owner, we need to be backed by a team. But with teams comes complexity. There are different personalities, desires, and preferences that all need to come together toward a singular goal: the success of the dental practice. Creating the perfect team is often a trial and error situation. For […]
The Master Guide to Referral Marketing for Dentists
Referral marketing is a seriously under utilised strategy for generating new patients. How do I know? Speaking and working with dentists and dental specialists day in, day out, I know that many of us are just coming to terms with marketing and how it impacts our business success. At some level, we feel overwhelmed. We […]
Why Success is Not a Solo Sport: A Checklist for Every Dental Entrepreneur
Every dental entrepreneur can learn a lot from the sporting arena. Especially at the elite level, there are lessons for dental business that warrant a ‘sit up and focus’ kind of attention. Now, I’m partial to my sporting analogies, it’s true. But I have to say, I was more than inspired when Steven Bradbury gave […]
Surprising Questions a Dentist Should Ask Before Building Orthodontic Business
Many dentists resist integrating orthodontic business into their practice. Seeing it as yet another ‘to do’ on their already endless list, it can very easily be thrown in the ‘too hard’ basket. But before you get too carried away and make a long shot into the ‘too hard’ hoop, consider this: Orthodontic business is one […]
103. Increase your revenue by adding orthodontic services with Dr Geoff Hall
Orthodontics can be a great way to add a specialist stream to your general practice and increase your revenue. In this episode, I chat to Dr Geoff Hall from SmileFast about orthodontics, the changing private practice landscape, advances in orthodontic technology and much more. Dr Geoffrey Hall is a specialist orthodontist based in […]