How To Use Great Content To Attract New Patients
We live in an age of information. Google has become our confidant, our 3.00A.M medical advisor and our trusted counsellor and guide. But for business the key role these search engines play is that they generate opportunity. The internet allows us opportunity to reach out and connect with patients in ways we never thought […]
204. How To Use Great Content To Attract New Patients
Great content marketing is key to an effective business marketing strategy. This is why on Episode 204 of the Savvy Dentist Podcast we’ve invited content marketer Macushla Collins to help us understand the importance of writing and publishing high quality and purposeful content for our practice.
Macushla is a total expert at what she does. She possesses the ability of taking technical subjects and humanizing it so that it resonates with the lay audience. We’ve covered so much in this interview such as strategies for creating content, hiring content writers, SEO considerations, using images in content, common failures in content marketing, and so much more. You’ll get tons of tips and tricks to take your content marketing to the next level after listening to this episode.
101. Harnessing The Power of Video Marketing with Geoff Anderson
Click here to get your FREE Video Marketing Blueprint Geoff Anderson loves helping his clients tell their stories through video. Since 1993 he has owned and operated Sonic Sight, a video production facility in Sydney Australia. He has worked on productions throughout Australia, New Zealand, Singapore and the US. Geoff is a video producer, […]
36. The Minimalist Guide to Content Marketing with Cate Scolnik
Cate Scolnik helps business owners increase engagement, authority, and influence. She specialises in “done for you” online marketing and gets results through effective social media management, blogging and content marketing strategies. Cate is an experienced writer and has worked with some of the most respected experts in the online environment — including Lori Deschene of […]
13. Helpful marketing with Timbo Reid
Tim Reid is the host of Australia’s number one marketing show, Small Business Big Marketing. He is all about helping small business owners leverage their marketing efforts to have the biggest impacts. For dentists in particular, Tim’s special brand of “helpful marketing” is a simple, but effective way to rethink marketing from the perspective of […]
How To Use Social Media To Boost Your Business
Social media is overwhelming. Facebooking, Twitter, Pinterest, Instagram, LinkedIn – the list is endless. There are so many platforms, and each one is different. They all require a different strategy, in-depth knowledge and vast amounts of time. The worst thing is the idea of making a fool of yourself – or putting your foot in […]
11. Marketing Your Practice Using Social Media – with Adam Houlahan
Adam Houlahan is a social media expert for business. He is also the CEO of the highly successful boutique agency, Web Traffic That Works. He has written two books: Social Media Secret Sauce and The LinkedIn Playbook. Adam lives on the Gold Coast, Queensland. On the podcast Adam shares his wisdom on using social media effectively in service […]