How to Fill Your Appointment Book – for FREE?! An empty appointment book is the stuff of nightmares for practice owners. You can lie awake at night worrying about it. Wondering how you’re Read More →
Why You Need to Turn Your Assets Into Cash Flow A huge part of our job as business owners, is to identify the assets in our business and then turn them into cash flow. Read More →
Marketing Your Practice on a Shoestring Budget If you’re concerned about the ROI of your marketing efforts or working within a tight budget, then you’ll be pleased to hear that there Read More →
Why We Buy From People We Like Robert Cialdini’s 1984 book, Influence: The Psychology of Persuasion, famously identified six major psychological principles that make someone more influential and persuasive. One of Read More →
Why You Should Never Compete on Price Alone We know patients are often concerned with finding the lowest price and saving a few dollars where possible – it’s common to get “price Read More →
How to Create Strong Business Partnerships Partnering with other businesses is a great way to increase your profile withing the community, grow leads, and ultimately increase your flow of new Read More →
Five Principles Every Practice Owner Needs to Know About Digital Marketing After working with hundreds of dental practices around the world, marketing seems to be a consistent challenge. And with good reason – when you’re Read More →
The 10 Commandments of an Effective Website Creating an effective website is an investment that requires time, effort, skill, and strategy. Having a web presence that generates traffic conversions is essential Read More →
How to Create an Effective Email Newsletter For Your Practice As the internet and technology continues to change the way we do business, more and more practices are using email newsletters in lieu of Read More →
How to Turn Web Traffic Into Patients This is a common pain point for practice owners – and indeed business owners – across the board. Web traffic is great to have Read More →