Turning Emergency Cases into Loyal Patients

Turning Emergency Cases into Loyal Patients

Converting emergency cases is a skill worth mastering, as it allows you to maximise opportunities that fall right into your lap. In the wake of the 2020 COVID pandemic, a lot of practices were limited to emergency-only treatment, and this is the framework that allowed...
How to handle “price shopper” calls

How to handle “price shopper” calls

A lot of practice managers and front desk staff are painfully familiar with the “price shopper” call. This is the caller that just wants to know the price for a treatment, and is likely calling many other practices hoping to find the best deal possible. No-one calls...
The 10 Commandments of an Effective Website

The 10 Commandments of an Effective Website

Creating an effective website is an investment that requires time, effort, skill, and strategy. Having a web presence that generates traffic conversions is essential for any brand, but it’s a moot point if your website is confusing and ineffective. These 10...