Surprising Questions a Dentist Should Ask Before Building Orthodontic Business Many dentists resist integrating orthodontic business into their practice. Seeing it as yet another ‘to do’ on their already endless list, it can very Read More →
5 Easy Steps to Video Marketing Magic for Savvy Dentists Video marketing and dentists. Two concepts not usually found in the same sentence, right? Well, if that’s what you’re thinking, now might be the Read More →
5 Surprisingly Simple Tips That Make Social Media Easy Social media has changed the game in dental business. It’s no longer enough for dentists to rely on patient loyalty and quality care as Read More →
Is Google AdWords A Viable Marketing Tool For Dentists? Working with Google AdWords can feel a bit like walking in quick sand. Just when you think you’ve got it nailed, something changes. Confusing Read More →
The Insider’s Guide to Online Marketing for Dentists Juggling the day-to-day of patient care with the competing demands of running a practice that kicks goals, online marketing almost feels like a bridge Read More →
How to make big brand marketing moves using neuroscience Anyone who’s worked with me for a while will know I love marketing. I live and breathe it. It’s one of my favourite parts Read More →
7 Deadly Sins of Marketing And What to Learn From Them What do you want from your marketing? Let me guess. You want to generate leads that you can turn into dental patients who will Read More →
How to fill Your Appointment Book Without Spending a Cent on Advertising It’s the stuff of nightmares, isn’t it? An empty appointment book, I mean. Or one with gaps. You can lie awake at night worrying Read More →
How To Create A Practice Your Patients Will Love Do you like coffee? I love coffee. I love everything about it. The smell, the flavour, spending time with friends, the ritual of drinking Read More →
How To Make Your Customer Service So Good Your Patients Never Leave OK, I admit it. I have a bug-bear about customer service. It irks me when businesses make it hard for people to deal with Read More →